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Identity/Branding

Mon Studio is a recording music studio that strives to keep the passion going in music. Less corporate, and more about letting artists create and flex their minds in a way that keeps the soul burning.

Taking inspiration from the founder’s life in the city and love for toys, I created a logo full of playfulness, a customized font that was inspired by neon signs in the city, and textures which mimicked concrete. Along with the logo, I wanted to create a modern brand identity without making it feel like sterile corporate office. I achieved this by using clean compositions that incorporated fun imagery.

© 2024 by Yoo Jin Lee.

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